HubSpot Agent Hub & Agent Builder

https://www.hubspot.com/products/artificial-intelligence/ai-agents

Included for HubSpot Professional and Enterprise customers; custom agent runs consume HubSpot Credits (~$10/1,000 credits)

Agent Hub Dashboard — unified view of all active, paused, and dormant agents across marketing, sales, and service
One-Click Activation — dormant agents can be enabled instantly from the dashboard
Breeze Assistant — describe what you want in plain English; Agent Builder translates it into agent logic
CRM-Native Data — agents run on deal history, contact records, call transcripts, and buying signals without extra setup
Unified Canvas — build agents and automations on one surface, connecting workflows, custom agents, and triggers
Flexible Triggers — schedule-based, CRM event-based, webhook, or third-party integration triggers
Agent-to-Agent Composition — custom agents can invoke HubSpot first-party agents, your own custom agents, or third-party agents
Action Library — HubSpot record edits, AI summarization, external tools (Asana, Jira), custom API calls, and LLM invocations
Agent Inbox — all agent runs and their results surfaced in one place for team review
Credit-Based Billing — Agent Hub and Agent Builder access included; custom agent runs consume HubSpot Credits
Estimated Cost Per Run — visible on CRM cards and in agent inbox before misconfiguration becomes a billing event
Run Limits — set caps on agent runs to prevent runaway usage on high-volume workflows

Included with existing HubSpot Professional and Enterprise plans — no new software to buy
Unified dashboard gives GTM leaders real visibility into all active AI agents
Natural language building via Breeze Assistant enables non-technical teams to create real agents
CRM-native data access — agents work with deal history, contacts, transcripts without extra setup
Agent-to-agent composition builds multi-agent architectures without code
Real-world case study: 350+ hours/year saved by Ignite Reading using a single custom agent
Workflow automations built inside the canvas do not consume credits

Only available to Professional and Enterprise tiers — Starter plan excluded
Custom agent runs now consume HubSpot Credits, adding real cost to misconfigured agents
Breeze Studio retired — migrated agents may behave differently and will now bill against credits
Still in public beta — some rough edges expected
No mobile app for monitoring or managing agents on the go